The Broccoli Report is a weekly collection of cannabis news and analysis for creative cannabis entrepreneurs.
We focus on reporting helpful, inspiring information that equips hemp and cannabis entrepreneurs to excel at doing things differently—and better. And often, those are stories you won’t find anywhere else.
Our dispatches arrive on Mondays and Fridays. Monday reports are free and include a curated compilation of cannabis news items—updates on equity efforts and legislative shifts, interesting brand launches, event announcements, plus shoutouts to up-and-comers—along with thoughts on why they matter.
Friday reports, sent once a month, are for paid subscribers only and range from deep dives on the latest trends to candid interviews with industry leaders. Here are a few subscriber favorites:
What does content cost? Cannabis influencers get transparent about rates.
Alison Gordon talks cannabis investment. The realities of fundraising in cannabis.
Trend Report: Growing At Home. Meeting the needs of personal plants.
Instagram Content Strategies. Four brands discuss their techniques.
Meet Afends: the Australian hemp fashion brand. A dispatch from Byron Bay.
The Broccoli Report is written by Lauren Yoshiko, contributing Broccoli editor and co-host of the Broccoli Talk podcast. The Broccoli Report is brought to you by Broccoli, the international magazine for cannabis lovers that encourages the discovery and intelligent appreciation of cannabis through explorations of art, culture, and fashion.
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About Lauren Yoshiko
When Oregon legalized adult-use cannabis in 2014, Lauren wrote some of the first articles about the industry. Through the years, she’s worked at cannabis farms and dispensaries, and reported on the commercial and cultural happenings in the industry for Thrillist, Forbes, and Rolling Stone, among others. Through it all, the thing that inspires Lauren most is how frequently she sees people setting out to do things differently. She says, “That promise of doing business better, doing wellness better—that's what makes the cannabis industry special.”
